Mcdonald’s Tries Fancy Food With Celebrity Chefs In Nyc
Source: Celebrity sex tapes bankrolling porn industry
The company invited a phalanx of media and other opinion-makers to try out a multi-course meal prepared by professional chefs using standard McDonalds food. None of the dishes will reach McDonalds drive-thrus, at least not in the near future. But company spokespeople said the exercise will help engender new ways to think about the existing menu and highlight the chain’s ingredients. At the event, dietitian Jessica Foust, who manages McDonalds nutrition and culinary division, will craft mojitos made with the chains Mango Pineapple Smoothie base. Her beef and gnocchi dish will be made with McDonalds French fries, another smoothie base, carrots and meat normally used for burger patties. As McDonalds struggles to keep sales growing at the fast clip maintained during the recession, the chain is spicing up its menu with Habanero Ranch sauce and rice wine vinegar in its McWraps bolder flavors that werent as acceptable five to seven years ago, Foust said. You can find these ingredients in grocery stores and some of the most fine dining in the country, she said in a recent interview. Were helping people understand that its food thats all it is. James Tahhan, star of cooking shows on Telemundo and Utilisima, will create tortilla espanola with garlic and saffron aioli using the fast-food companys hash browns, eggs and onions. There will also be Kung Pao chicken made using Chicken McNuggets by Dale Talde, a contestant on Bravos Top Chef show. Aaron McCargo Jr., winner of the Next Food Network Star competition and host of the Big Daddys House show on the television network, will present barbecue chicken. The ingredients? McDonalds crispy chicken, hash browns, Chipotle BBQ sauce, cheddar jack cheese and espresso. Recently, in a production studio in the City of Industry, McCargo prepped his dish as McDonalds film crews looked on. The chef worked at McDonalds while in culinary school, flipping burgers for nearly two years, he said. If the chain were to jazz up its meals by incorporating more upscale elements, it would really change the dynamics of everyone in the fast-food industry, McCargo said.
Celebrity Powers Saks Fifth Avenue – Analyst Blog
Moreover, Saks’ several products and accessories will be sported by Kerry Washington will be promoted through the upcoming episodes of ‘Scandal’. In return, the New York flagship store of Saks Fifth Avenue will showcase a window installation of the trends worn by Ms. Washington’s character Olivia Pope in the series. The partnership is going to be beneficial for the retailer as the series will familiarize youngsters with Saks’ fashion trends as Olivia Pope sports them. The company is aiming to boost sales of the Saks Fifth Avenue by these promotional campaigns. After suffering decline in comps and poor top line results for several past quarters, Saks has recently ramped up its marketing and promotional activity (advertising campaigns and loyalty credit card programs) to boost sales. Although such promotional campaigns have decreased merchandise margins, it is expected to drive earnings over the long term. It has chosen the omni channel retailing in order boost sales in the coming quarter. Saks will sell itself to Canada’s private retailer Hudson’s Bay, parent of apparel chains like Lord & Taylor’s in the U.S. The deal is expected to be completed by end of calendar 2013. Saks currently holds a Zacks Rank #4 (Sell). Other stocks in the retail and wholesale sector worth considering are Citi Trends Inc.
Thats the problem facing adult entertainment companies as Internet porn is available for no more than the cost of an online connection. From earning as much as $15 billion a year in the mid-2000s, the industry has shriveled to between $5 and $10 billion today, according to various estimates. But one form of adult entertainment consumers will still apparently pay for is the celebrity sex tape. In fact, one adult industry insider tells FOX411 that the celebrity sex tape is basically keeping adult entertainment companies, including industry leader Vivid, afloat. The source maintains that savvy women like Farrah Abraham, Myla Sinanaji, and Sydney Leathers are giving their 15 minutes of fame to adult companies to make professional pornos for big paydays, and the porn companies are scrambling to find more trashy stars like them to boost their bottom lines. Vivid only makes money from celeb tapes.A porn video generates no income.Celebrity tapes sell, the source told FOX411. They are finding women celebrities to make sex tapes.It was not a romantic relationship that Farrah had with James Deen.It was set up.(Reality star) Tila Tequila was staged with lighting with her girlfriends in Las Vegas. The founder and co-chairman of Vivid Entertainment, Steven Hirsch, acknowledged the landscape of the porn industry has changed, and that D-list celebs now mean big money. I think that were dealing with several issues.The one that most people talk about is the amount of free content on the Internet and how to deal with that.What weve chosen to do is work with free sites.One of the things that we did decide to do is work with celebrity sex tapes, he said. What we did is we leased a celebrity sex tape with Farrah Abraham and we took a five minute clip and put it onto one of the three sites.And as a result of that, they had 12 million views of that five-minute clip within the first 10 days.We surrounded that clip with links back to Vivid.com, and then those people came to Vivid.com to watch the movie, which equated to $500,000 in sales. But Hirsch would not go so far as to say Vivid relies on celebrity sex tape income to stay afloat. The one thing about celebrity sex tapes is they dont fall into any sort of schedule. Sometimes its two or three in a row and then not any for a year.So it depends if were able to find some or not, he said. This year weve been lucky with Farrah and Sydney.Ultimately they are not a huge part of our business, but its what helps to drive our brand, and gets the name out there, and drives traffic to all of the Vivid properties. He does, however, acknowledge pursuing young women in the news.Absolutely.Yes, yes, yes.Were very proactive, Hirsch said. If we see something in the news we try to contact them or make them some sort of public offer. Our sources say this pursuit is a huge change in how the industry works.